The Snowfox Group has become the latest partner in the Global Tuna Alliance (GTA).

The GTA is an independent group of retailers and supply chain companies who work collaboratively to ensure the ongoing sustainability of the global tuna population, through the adoption of the highest of scientific standards, environmental performance and social responsibility.

Christian Haas, Group Development Director for The Snowfox Group said:

“As a leading international, multi-channel Japanese food business, we have a responsibility to protect our oceans, the species and habitats within them and the communities that rely upon them to exist. “The global seafood industry is complex and challenging, with many issues, such as the sustainable sourcing of tuna, requiring commitment and collaboration both within and across sectors and national boundaries to succeed. “We are therefore incredibly excited to join The Global Tuna Alliance, to further not only our own ambitious sourcing goals, but crucially, to also contribute to the ongoing sustainability of tuna populations globally. We are very much looking forward to getting involved with the important work of the Global Tuna Alliance in the months ahead”

Dr Tom Pickerell, Executive Director at the Global Tuna Alliance, said:

“The addition of The Snowfox Group greatly strengthens the GTA and reflects our desire to be a truly global association. We are excited to work together and achieve our shared goal of sustainable and responsible tuna fisheries.”